Digital Marketing and Brandnig

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Great marketing isn’t just about visibility — it’s about impact. It’s about creating moments that resonate, stories that connect, and campaigns that feel meaningful long after they’re over. I blend strategy, creativity, and emotional storytelling to help artists and businesses build campaigns that matter.

One of my favorite examples is the campaign I led for Prophets and Outlaws’ “Little Bit of Love,” a collaboration with country music legend Pat Green. Instead of simply promoting the single, we turned the release into a movement. We partnered with the North Texas Food Bank in the aftermath of the devastating 2021 winter storm, using the song’s message to spread real kindness through the community.

In under a week, the campaign raised over $10,000 — more than 30,000 meals for Texans in need. It generated major local and regional media coverage, led to a Fox4 News interview, and resulted in a performance at AT&T Stadium for the food bank’s special event. To amplify the message, I directed and produced a heartfelt music video capturing real acts of kindness from the band and the community. The video quickly gained thousands of views and became one of the most memorable pieces of content from the entire era.

That experience solidified why I love marketing: when strategy and storytelling work together, you can create something bigger than a promotion — you create movement, connection, and change.

Today, I bring that same intentionality to every project I take on, whether it’s a small-business rebrand, an artist release strategy, a fundraising effort, or a full PR push. I offer campaign planning, brand messaging, launch strategy, press outreach, visual direction, and content creation designed to get your work in front of the right people — and make them care.

If you're ready for marketing with heart, strategy, and impact behind it, I’d love to help bring your next chapter to life.

Social media isn’t just about posting — it’s about connection, consistency, and clear brand identity. Your online presence is often the first place people discover you, and it should feel just as intentional and powerful as the work you’re creating.

With over a decade of experience managing social media for businesses, artists, and creative brands, I help clients build platforms that actually grow. My approach blends storytelling, strategy, and strong visual content to create an online presence that feels cohesive, authentic, and aligned with your long-term goals.

I handle everything: content planning, photography, videography, reel creation, copywriting, posting, audience engagement, profile optimization, analytics, and strategy refinement. I look at what makes your brand unique, what your audience responds to, and what platforms can do for your growth — then I build a system that works for you instead of draining your time and energy.

Whether you’re B2B or B2C, a musician in a new era, a small business wanting to reach local customers, or a creator trying to build momentum, I tailor every strategy to your needs. I’ve helped clients reach millions of viewers organically, strengthen community engagement, increase sales, and create a consistent digital identity they’re proud of.

I manage and optimize content across Instagram, TikTok, YouTube, Facebook, X, Threads, Pinterest, and Snapchat, ensuring your brand shows up clearly and consistently wherever your audience spends time. From developing full content calendars to filming and editing short-form videos to handling daily engagement and analytics, I make sure your social presence stays strong, active, and aligned with your goals — without you having to do the heavy lifting.

Social media should tell your story, support your business, and help you grow. My job is to make that happen in a way that feels sustainable, strategic, and true to your identity.